Some consumers probably buy their smartphones based on what their service provider has on sale. Lucy isn’t one of them. She did a deep dive into product comparisons. If she is going to spend her hard-earned money, it won’t be half-hazard. The product has to be distinct enough to justify the expense.The flexible nature of the “customer base.
” Minimum-wage workers like Lucy are not immediately uae dataset who we think about when considering consumers in the market for four-figure luxury purchases. Obviously, cell phones have long been an exception. Still, in a world where people are increasingly gravitating toward luxury merchandise as a form of self-expression this point bears consideration. What criteria qualify a person to be considered part of a “customer base”?Granted, a marketing department may not reconfigure its approach based on Lucy.
However, if they see these patterns repeat it will make a big difference in how they do their work. They may invest more heavily in content creation to guide and direct buyers.They may spend more time emphasizing the difference between their product and the next. They may even emphasize lifestyle over status when positioning their high-end product lines.
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